Food

Joe & The Juice x Kevin Durant: Meet THE STEAK

Joe & The Juice x Kevin Durant: Meet THE STEAK

Power up with THE STEAK—Joe & The Juice’s new protein-loaded sandwich created with Kevin Durant.

Okay, let’s get one thing straight: this isn’t your average sandwich. This is THE STEAK. Bold name, bolder flavor, and—wait for it—over 30 grams of protein. That’s right, this isn’t a snack, it’s a power move between two slices of bread.

Game-Changing Collab: KD Enters the Chat

Joe & The Juice just raised the bar (and probably your biceps) by teaming up with NBA legend and all-around superhuman Kevin Durant. The goal? Build a sandwich that slaps harder than a last-minute three-pointer. THE STEAK is made for the movers, the shakers, the gym grinders, and yes—even that guy answering emails in beast mode.

Let’s Talk Ingredients (aka Flavor Goals)

This isn’t some sad desk lunch. We’re talking lean, juicy steak (cue applause), peppery rocket, fresh-off-the-vine tomatoes, and a hit of Pana Gadano or Parmesan that makes it all come together like a food symphony. Balanced with protein, fiber, and healthy fats, it’s basically a delicious protein shake in sandwich form—but with actual joy.

Durant’s Stamp of Greatness

Kevin Durant didn’t just lend his name—he brought the energy. He’s all about performance, discipline, and fueling up like a champ. THE STEAK embodies that same energy, making it your new MVP whether you’re mid-sprint or mid-scroll.

Not Just a Sandwich—It’s a Lifestyle

Launching April 2 at Joe & The Juice locations worldwide, THE STEAK is more than lunch. It’s a movement. A protein-packed reminder that greatness starts with what you put in your body—and maybe a little bit of KD magic too.

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